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Yellow pages

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Profitable Yellow Pages [Part 2]

By Editor ⋅ May 8, 2009 ⋅ 2 comments
Profitable Yellow Pages [Part 2]

You get one chance in Yellow Pages. So make the main content of your advert convert potential clients into paying. Don’t waffle. Just give the reader enough information to be interested enough to call you instead of your competitors. Tell them as much as they need, but don’t over-egg your pudding.

Profitable Yellow Pages [Part 1]

By Editor ⋅ May 7, 2009 ⋅ One comment
Profitable Yellow Pages [Part 1]

Before progressing, think about what you would class as a success. Basically, for small businesses, any ad that pays for itself should be considered a success. The thought of this might send shivers down the spines of the more ambitious businessperson.

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