So you think you have an idea for a non-fiction book that will fly. You colleagues think it’s a decent idea. But ask yourself if a publisher thinks it’s good enough to give you a nice advance, commission the book, and publish and disseminate it.
Before you’ve even written your book, you could save your self a lot of heartbreak and late nights by writing a knock-out proposal. A strong proposal can get your past the first fence, but there are no guarantees.
Look anywhere on Google, and you’ll find an outline of what editors are looking for. Research shows that there are a general 4 killer questions that any self-respecting publishing house will measure your proposal against.
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